SUPPORTING WELLNESS BEYOND RELAXATION: BREAST CANCER AWARENESS
October is Breast Cancer Awareness Month
At Be Relax, our mission has always been to help travelers pause, breathe, and reconnect with themselves—even amidst the rush of airport life. This October, we’re extending that mission beyond relaxation to raise awareness and support for a cause that touches millions of lives around the world: breast cancer awareness.
Throughout the month, Be Relax is proud to collaborate with the Keep A Breast Foundation, a non-profit organization dedicated to breast cancer prevention and education. Together, we’re turning our spas pink to remind every traveler that self-care includes proactive health care.
A Collaboration That Empowers Wellness
The Keep A Breast Foundation is known for its innovative approach to awareness and prevention through education, art, and technology. Their mission aligns closely with Be Relax’s philosophy of holistic wellness—caring for the mind, body, and spirit.
This October, we’ve introduced special pink-themed promotions across our Be Relax locations to show our support:
- Get a Pink Manicure – For every pink manicure purchased, $5 will be donated to the Keep A Breast Foundation.
- Buy a Pink Scrunchie – For each scrunchie sold, $2 will go directly to support Keep A Breast’s new wellness project, the Keep A Breast Valley, a wellness center dedicated to helping cancer survivors heal and thrive.
Every pink purchase makes a difference. Together, our guests and team members are helping to empower survivors, educate travelers, and promote early detection.
Why It Matters
Breast cancer affects one in eight women worldwide—and early detection remains the most powerful tool in saving lives. Through this collaboration, Be Relax aims to use our spaces in airports around the world to not only offer relaxation but also serve as a reminder to take care of yourself, check yourself, and love yourself.
Keep A Breast’s educational resources, including their “Keep a Breast Check Yourself” app, empower individuals to learn how to perform regular self-checks and understand their bodies better. We encourage all our guests to download the app and take proactive steps toward their health.
Join Us in Making an Impact
Whether you’re traveling for business or leisure, this month your visit to Be Relax can do more than help you unwind—it can help fund awareness, education, and support for those impacted by breast cancer.
Together, let’s spread the message of hope, healing, and self-love. Because at Be Relax, we believe that wellness begins with awareness.
Learn more about the Keep A Breast Foundation: www.keep-a-breast.org
Visit Be Relax: www.berelax.com
